At my.Flow, we like to call ourselves menstruation enthusiasts. We imagine a world where anyone with a period feels free to talk openly about it, and we like to think that our product, along with other recent menstrual innovations, is a step in that direction. But, as a company, our first priority is to build a product that improves the quality of life of our customers. And we have many different customers with many different wants. While some are happily open about their periods, many prefer discretion.
We all want to get rid of period stigma and start the conversation around menstruation, but we also know that your period can be a very personal and private thing. While we want to give our users the option to speak openly about their cycle, the last thing we want is to force this on people who might not want to. That’s why we’re making a product that can be as discreet, or as open, as you want it to be.
Wear your flow monitor discreetly tucked under your pants, or hang it on the outside (it is pretty gorgeous if we don’t say so ourselves), for all to see. Customize your notifications to say “your car is ready” or “your tampon’s at 90%!” Keep your data to yourself, or share it with the biotech community. Ultimately, this product is a tool we’re developing to help you learn about your body in new ways! How you use it is up to you.
Also, while we’re chatting, “smart tampon” may be a catchy headline but it doesn’t quite describe our product. We’ve put in a lot of work to make our wearable flow monitor very smart, because the tampons themselves are pretty dumb. The only differences between our tampons and those you would buy at the store are a slightly longer tail, and a pair of medical-grade conductive threads woven through, which are no thicker than a human hair.
We are proud of our work, and what it represents, and we can’t wait to share it with you!